What is the most powerful network marketing tool on the face of the planet? Well it's simple. Article Marketing. It seems so simple, yet it is so often overlooked. Most people are looking for the "nest big thing". Whether it be through social websites like Facebook, and or Twitter, or through just plain old PPC advertising. People just seem to forget about the one thing that could generate them hundreds of leads each and every single day if used properly; article marketing. How important is generating your own leads? Well honestly if there is something that is more important than using this network marketing tool to generate your own leads please let me know because I simply am not aware of it. Think about it. If you are great at every single aspect of network marketing, you can sell better than anybody else you know, you have great phone skills, your autoresponder is hooked up with some fantastic selling emails, you have the greatest product in the world, but you cannot generate your own leads, none of those things will matter. It does not matter how great you can sell with nobody to sell to, it does not matter how great your phoning is with no prospects to talk to, it does not matter how great your emails are, if they aren't being sent to anybody, it doesn't matter how just plain awesome your product is, if nobody knows about. However, if you can't do any of those things, but you are consistently generating between 50 and 100 leads using the network marketing tool mentioned above (article marketing), the rest will come. If you called every one of your 50 leads every single day, how long until you are awesome at phoning? If you are selling to 50 people every day, how long until you are a fantastic salesman? If you are practicing your writing each and every day, how long until you can write those same great emails? How easy would it be to sell an awesome product, if you had 50 people to sell it to each and everyday. As you can see, I'm not making this up. Generating leads is the most important part of network marketing, and article marketing is the most powerful way to generate leads, so it's a network marketing tool worth discussing. This is what I see more often than anything: A person will start off great with their article marketing. They will start off strong and submit an article to two different places every day for a whole week straight. They are flat out pumped about their new marketing technique, but on that 7th day, when they check their stats, they still don't have anybody coming to any of their sites, and they just don't get what they did wrong. Even though, the whole problem is that they just did not do it long enough. You cannot submit three articles to three different places, and expect a mountain of traffic to come flowing in. Article marketing does take time, and it's time that most people are not willing to put in. However, their are some ways that you can speed it up a little bit. You can use an article submission software, you can use video marketing as well, and you can use software marketing, which would make this whole thing article marketing on steroids. First things first. You need to set yourself up a blog. You need to have a place to send those people reading all of your articles, and you cannot just send them straight to a lead capture page. This usually offends people, and they will just get up and leave. Once people are at your blog, then it is time to get their name and email address, but not before then. It is just common network marketing etiquette, and the only proper way to use this network marketing tool.
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