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Antioxidant Marketing Deceptions-how To Shop For Quality - 3 Minute Video/free Newsletters

By: Mark Ostrye Home | Health-and-Fitness


I didn't know anything about antioxidant's (except that they were good for me)UNTIL,...my son became ill with a (un-curable) health condition.

Then my wife attended American Medical Association certified Continuing Education classes for doctors, nurses, etc. (AMA CE) and learned the need for antioxidants, the various strengths of antioxidants, and the marketing tricks being done with antioxidants - most of which the public is completely unaware of.

Here's some of what she learned as we found complete recovery for our son's health challenge,...via the power of antioxidants in nature (instead of using symptom suppressing toxic drugs that often have significant negative side effects).

1. The marketing label you see in the health food store regarding antioxidant (ORAC=Oxygen Radical Absorption Capacity) can be mis-leading - often is.

2. Over 90 products from the shelves have been analyzed and here's what they found:

A. 3 products touting "antioxidant" power actually had a pro-oxidizing effect -- that means they acted the opposite of how they were advertised.

B. 1800 units of lab tested ORAC value was the average of the other 87 products. There was no industry test for checking "fat soluble" antioxidant capacity (only the water soluble capacity was being addressed).

C. The highest test results showed an ORAC (water soluble) capacity of just over 5,000 units of protection per gram.

What's actually available to the informed, is antioxidants from natural food that provide over 17,000 Units of Protection per gram. That's nearly 10 times the protection of the average product on the market and almost 3x the level of protection of the most potent antioxidant currently available on the health food shelves.

On item 1 above. Here's how some marketers mislead with their ORAC labels.

They state the bottles entire ORAC level of protection, versus comparing units of antioxidant protection per gram or per equal serving.

So,...now you understand ORAC and the value of comparing gram to gram when you buy.

If you want to learn more, including WHY antioxidant protection is EXTREMELY Important - according to AMA CE classes we learned from...

You can learn our son's real life, short story and learn that DEET chemicals have been found in Peguins (floated in the air to the poles via the jetstream they expect) - you think there may be toxicity around you? How about the 100 cites tested - all positive for antibiotics in their drinking water -- do you understand the vast oxidative stress this puts on our bodies?

You need to understand antioxidants to enjoy top notch quality of life in today's world. According to AMA certified CE, Oxidative stress IS THE ROOT CAUSE of All Illnesses (excluding trauma and genetic issues).



Article Source: http://www.eArticlesOnline.com

About the Author:
Mark Ostrye has been writing on health and wellness since his son recovered from a (un-curable) condition about a year ago. You can visit his informative lens site and see newsletter topics and helpful science links - plus a short, very informative 3 minute video (You will also find a link to his Free Newsletter Offer) at:
http://www.squidoo.com/antiagingnow


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