February 24, 2011 Google announced a major change in their search algorithms. The stated purpose of this change is to "reduce the classification of low-quality sites ... [and] give a better positioning of sites of high quality." High quality sites are defined as "original content sites and information and research reports in depth, thoughtful analysis and so on." This change directly addresses the so-called "content mills," which beat hundreds if not thousands of articles a day on almost every imaginable theme - items that often have little or no use to the reader. How do windmills work content? There are a number of websites out there that encourage users to create content. I have written a handful of them myself. They offer $ 1 - $ 5 in advance and royalties for writing future promise in the form of revenue sharing advertiser. (Note: In my experience, the revenue sharing is not much.) As you can imagine this setting for users to create a large volume of content as quickly as possible. While some users to prepare and submit quality articles are not sinking as low as editorial content theft or spam. So far, the large volume of content on these sites in combination with solid SEO practices by their managers make a good position in the search. But no more. According to Google changing their search algorithms to dramatically impact almost 12% of searches and addresses of success of 84% of blocked domains blacklisted by Google users Staff Chrome extension block list , read more on the official Google blog. What does this mean for you? This change will undoubtedly enhance the user experience at Google, but what impact will it have on you as a marketer trying to reach your target audience? The good news is that you no longer have to compete with factories highly optimized content for your keywords. Their quality content, including blogs, white papers, and article of general information, s will be rewarded with higher search rankings. However, you will need to be aware of what the level of content that you post on your site. Content for the sake of content do you no good. Tips for publishing high quality content If you want a good score on the Google search rankings follow these tips: * When writing the contents of the house has been written by an expert in the field who can give weight and credibility of the subject. * When outsourcing your content writing, hire a professional writer who either already know the subject or take the time to investigate thoroughly. * Plan for but not dying for keywords, which have a tendency to fit naturally in the content quality. * Take time to identify and know your target audience. The more you understand what I know, the better equipped you will provide the content that answers their questions.
Please Rate this Article 5 out of 54 out of 53 out of 52 out of 51 out of 5
Not yet Rated
