The traditional tactics are not providing the expected return on investment anymore. It is estimated that B2B buyers are spending less than 20% of their time paying attention to outdoor advertising, print or television. So where are they spending their time? Social Media! Using social media optimization techniques for B2B marketing can be a major part in promoting your company and building industry contacts, particularly if you are involved in areas of trade and retail. Millions of blogs, thousands of tweets per second and enormous growth in user numbers across main social sharing sites including Facebook, Bing, Twitter and Linkedin prove that social media is most definitely used by a large number of population world-wide. Around 90% of B2B buyers today use social media to increase their marketing ROI. 7 reasons why social media can prove to be a major tool for B2B marketing:
Please Rate this Article 5 out of 54 out of 53 out of 52 out of 51 out of 5
Not yet Rated
