The Raymond Weil's watch company just recently released their new advertising campaign for men's and women's watches. The campaigns were piloted by the famous photographer Joel Von Allmen, who brought a fresh and enticing style to the ads. The ads for both the men and women were shot in the famous Latin Quarter of Paris to help capture the magnificence, luxury, glamour and elegance of Raymond Weil watches. The women's advertising campaign was displayed by a beautiful and talented Brazilian model. Her beauty and stunning eyes helped capture the essence of the women's collection that Raymond Weil has to offer. There are a few different advertisements that were shot including one with the model wearing a black dress and another with her sporting a gorgeous sleek gold dress. The new women's advertising campaign mixes beauty, charm, glamour and class all in one with the model and the watch displayed on the right of the shot. The way the model is dressed in elegant dresses, the ads are created to give the women's watch a sense of luxury and glamour like none other. The two different themes targeted for the women's advertising campaign is the ladies collection SHINE and the collection PARSIFAL. Both of these collections give off a sexy, young and provocative appeal, which is exactly what Raymond Weil is targeting with their women's watches. For the men, the targeted mood has changed from mischievous powerful, strong and virile. Joel captured the male models handsome looks and his blue-eyed gaze to give the men's collection a broody and brawny appeal. The aim for the men's advertising campaign was power and masculinity as oppose to previous ads. The combination of elegance and style make this men's watch appeal to either the classy business-suited man or the everyday man of our times. There are different collections that suit all of the male gender, and this advertising campaign helps bring the two sides together. The combination of sexiness, glamour, power and elegance is what Raymond Weil watches are all about. The new advertising campaigns for men and women are sure to reel in customers from all over. The ads give off a sense of young charm that appeal to customers of all ages to give them the feeling of being youthful and bashful all over again. Everything from the brilliant and sexy actors to the wonderful photography of Joel Von Allmen to the beautiful scenery of Paris helps bring the new advertising campaign of Raymond Weil to life. Copyright (c) 2007 WatchesOnNet
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