Dr.Amit Kumar Chatterjee's Articles


  • 6 Tips On How To Get Customer Attention In E-mail Marketing
    Billions of e-mails criss-cross the Internet everyday, nearly clogging Inbox of business users. Many business users do not even read all mails coming their way. In such competitive situation - your e-mail must stand out and be able to grab rncustomer\\\'s attention. The article discusses simple steps that can make your e-ma ...

  • Business To Business (b2b) Trade In India
    Organized retail is a new phenomenon in India. Started around 2000 - it has already captured imagination of a new consumer class with high disposable income.India's retail revolution opens excellent prospect for small and medium enterprises (SME) who can find an alternate source for supplying their low-cost quality products ...

  • Frauds In Import Export Business - Time To Exercise More Caution
    Global meltdown and consequent downfall in international trade has brought some amount of desperation in the market. Fraudsters active in Internet may exploit this desperation to target traders with seemingly lucrative offers. Exporters and importers need to exercise more caution as any fraud deal may destroy an existing b ...

  • Small Overseas Consumer
    Internet has ushered in major changes in traditional supply chain by bringing producer and consumer closer - pushing out middlemen. Instead of channelizing your export effort through buying agents and wholesalers - exporters
    should now concentrate on contacting retailers directly. This article discusses what it take ...

  • Trade Leads - How To Use Them Profitably
    Trade leads are very important source of new business. An understanding of who posts trade leads, why and how to use these profitably is extremely important for any business. This article contains an objective assessment of trade leads and tips on how to make their best use.

  • Why Website Is So Important For Overseas Marketing
    Website is an essential resource for all exporters who want to use Internet for selling abroad. Its also inexpensive, flexible and far more convenient compared to traditional promotional materials. The article explains why its essential as well as economic for every exporter to invest in professional web-presence early on.

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